NewJeans's Profile
- Group Name: NewJeans (뉴진스)
- Debut: July 22, 2022
- Current state: Active (under legal dispute)
- Years Active: 2022 - 2024 (2 years)
- Entertainment Company: ADOR (legal dispute ongoing)
- Fandom: Bunnies (Tokki/토끼)
- Group Color: No official color
- Members: Minji, Hanni, Danielle, Haerin, Hyein
- Oldest Member: Minji
- Youngest Member: Hyein
- Most Popular Member: Haerin
- Notable Albums: New Jeans, OMG, Get Up, How Sweet
-
Country:
South Korea
- Generation: 4th Generation K-pop group
- Leader: No official leader
- Current name: NewJeans (legally) / NJZ (self-proclaimed since February 2025)
NewJeans is a five-member K-pop girl group from South Korea under ADOR, a subsidiary of HYBE Labels. The lineup consists of Minji, Hanni, Danielle, Haerin, and Hyein. They officially debuted on July 22, 2022, with the single “Attention,” followed by their first EP “New Jeans” in August 2022.
Since December 2024, the group has been in a legal dispute with ADOR and has referred to themselves as NJZ.
Meaning of the Name
The name “NewJeans” carries a dual meaning explained by ADOR CEO Min Hee-jin.
First, jeans are a timeless fashion item, with each generation expressing its own denim style. NewJeans aims to be a cultural icon representing the current generation of pop culture.
Second, “NewJeans” plays on the phrase “new genes,” symbolizing the group’s intention to usher in a new era of youth music.
Fandom & Lightstick
NewJeans’ fandom is called “Bunnies” in English and “Tokki” (토끼) in Korean, both meaning “rabbit.” The fandom name was announced on October 29, 2022, marking the 100th day since their debut.
Their official lightstick, named “Binky Bong,” features white rabbit ears representing the Bunnies. When turned upside down, it forms the letter “N” for NewJeans. Binky Bong was first revealed on October 29, 2022, and officially released in March 2023 through Weverse Shop.
Popularity
NewJeans achieved global recognition with remarkable success across Asia, Europe, and North America, attracting Gen Z and millennial audiences through a nostalgic Y2K style. On Spotify, they became the fastest artist to reach 1 billion streams in just 219 days after debut and the quickest Korean act to surpass 3 billion streams by March 2023.
In 2023, they recorded 609 million YouTube streams in South Korea, breaking BTS’s 2021 record. They are the most-followed fourth-generation girl group on Melon and accumulated 2.9 billion Spotify streams that same year. In Japan, NewJeans generated 2.09 billion yen in revenue in 2024, surpassing aespa.
They were the first K-pop girl group to perform at Lollapalooza in 2023 and had five songs enter the Billboard Hot 100 within a single year. Their Calvin Klein campaign generated an estimated 3.1 million USD in media value in September 2024.
Awards
In 2023, NewJeans won Artist of the Year at both the MAMA Awards and Melon Music Awards, becoming the first female act to achieve this distinction. They also earned Top Global K-Pop Artist at the 2023 Billboard Music Awards.
At the 2023 Golden Disc Awards, they received Rookie of the Year and the TikTok Most Popular Artist Award. In 2024, they won Digital Song Division Bonsang for “Ditto” and “Get Up.”
“Ditto” set a record with 655 Perfect All-Kills, and NewJeans held the No. 1 position on the Circle Digital Chart for a total of 19 weeks in 2023—more than all other artists combined. They accumulated 4.1 billion points on the Circle Digital Chart that year, surpassing the previous girl group record of 2.8 billion set by TWICE.
Style
NewJeans embraces a “girl next door” concept blended with 1990s–2000s-inspired pop, R&B, and dance music. Their songs feature approachable melodies and avoid the complex EDM elements common in modern K-pop.
Their visual aesthetic leans into Y2K fashion with casual outfits, natural makeup, and school-themed concepts. Music videos like “Ditto” and “OMG” use phone-camera style filming and simple storytelling, contrasting with the high-production trends of other fourth-generation groups.
NewJeans has sparked a “less is more” movement in K-pop with minimalistic choreography, catchy vocal lines, and a relatable visual identity, setting themselves apart from peers like aespa and ITZY and redefining the current K-pop sound and image.
Members of NewJeans
Minji
- Full Name: Kim Minji (김민지)
- Alias: Marcus, Teddy bear, Gomaji
- Birthday: May 07, 2004 (21 years old)
- Blood type: A
- Height: 169 cm (5’6.5”)
- Weight: N/A
- Gender: Female
- Zodiac Sign: Taurus
- MBTI: ESTJ
- Place of Birth: Chuncheon, South Korea
-
Country:
South Korean
- Language Skills: Korean, English
- Training period: 2017–2022 (5 Years)
- Position: Leader (de facto), Vocalist
Minji has a distinctive warm, deep voice and natural rapping skills. She wrote the lyrics for “Ditto” and often takes the lead in content segments. She enjoys reading detective novels and decorating journals, reflecting her meticulous personality. [Read more about Minji]
Hanni
- Full Name: Hanni Pham (Phạm Ngọc Hân)
- Alias: Cherry, Bánh Hanni
- Birthday: Oct 06, 2004 (20 years old)
- Blood type: O
- Height: 161.7 cm (5’3”)
- Weight: 46 kg (101 lb)
- Gender: Female
- Zodiac Sign: Libra
- MBTI: INFP
- Place of Birth: Melbourne, Victoria, Australia
-
Country:
Vietnamese-Australian
- Language Skills: English, Korean, Vietnamese
- Training period: 2019–2022 (approx. 2.5 years)
- Position: Vocalist, Main Dancer
Hanni enjoys playing mobile games and often livestreams gaming sessions with fans. She loves Vietnamese cuisine, especially pho and banh mi. In her free time, she reads webtoons and listens to indie pop. [Read more about Hanni]
Danielle
- Full Name: Danielle June Marsh (모지혜 (Mo Jihye))
- Alias: Dani, Mo Dani, Sunflower
- Birthday: Apr 11, 2005 (20 years old)
- Blood type: AB
- Height: 165 cm (5’5”)
- Weight: N/A
- Gender: Female
- Zodiac Sign: Aries
- MBTI: ENFP
- Place of Birth: Newcastle, New South Wales, Australia
-
Country:
South Korean, Australian (Dual-citizenship)
- Language Skills: Korean, English
- Training period: 2020–2022 (2.5 Years)
- Position: Main Vocalist, Dancer
Danielle is fluent in two main languages: English, her native tongue, and Korean, which she mastered while growing up in Australia. Her natural MC skills often lead to hosting roles in show segments, and she appeared on tvN’s “Rainbow Kindergarten” as a child. [Read more about Danielle]
Haerin
- Full Name: Kang Haerin (강해린)
- Alias: Kitty Kang, Meowrin, Vanessa, Choco Bread
- Birthday: May 15, 2006 (19 years old)
- Blood type: B
- Height: 164.5 cm (5’5”)
- Weight: N/A
- Gender: Female
- Zodiac Sign: Taurus
- MBTI: INTP
- Place of Birth: Seoul, South Korea
-
Country:
South Korean
- Language Skills: Korean, English
- Training period: Early 2020–July 2022 (Approximately 2.5 Years)
- Position: Main Vocalist, Lead Dancer, Visual
Haerin has a soft voice suited for ballads and R&B. She loves cats and is nicknamed "Kitty Kang." Introverted and quiet, she tends to observe closely. Her hobbies include reading webtoons and watching animated films. [Read more about Haerin]
Hyein
- Full Name: Lee Hye-in (이혜인 (Korean), 李惠仁 (Chinese))
- Alias: Grace Lee, U.Jeong (former stage name)
- Birthday: Apr 21, 2008 (17 years old)
- Blood type: O
- Height: 170 cm (5’7”)
- Weight: N/A
- Gender: Female
- Zodiac Sign: Taurus
- MBTI: ISFP
- Place of Birth: Incheon, South Korea
-
Country:
South Korean
- Language Skills: Korean, English
- Training period: 1-1.5 years
- Position: Maknae, Vocalist, Dancer
Hyein is 170 cm tall, with doll-like proportions reminiscent of Barbie. She transitions seamlessly from a trendy, model-like look to a classic, actor-like style. She enjoys walking while listening to jazz and bossa nova. Though shy around strangers, she is warm and open with people she knows. [Read more about Hyein]
